Plusgrade

Plusgrade powers the global travel industry with its portfolio of leading ancillary revenue solutions. Our fully embedded solutions, including Premium Upgrade and Seat Blocker, help airlines increase yield, fill empty seats, and deliver better experiences to their passengers.

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Plusgrade
Overview

The proven partner for growing ancillary revenue

The Plusgrade‑Amadeus global partnership powers ancillary revenue solutions across 40+ airlines and seamlessly integrates within the Amadeus ecosystem.

11B

In new revenue opportunities in 2025

250+

Travel partners

70

Countries

Benefits

Smarter ancillaries at scale

Reach passengers after they book

Engage travelers, including interline and codeshare passengers, across a connected network of channels and touchpoints.

Increase yield with smarter offers

Boost revenue by using dynamic bidding, continuous pricing, and targeted offers that reflect real‑time demand.

Let automation do the work

Seamlessly automate the upgrade process from booking to departure.

Turnkey solution

Integrate directly with the Amadeus ecosystem—no extra IT lift needed. Plus, go live in weeks with dedicated support.

Expand loyalty revenue

Enable members to redeem points/miles for upgrades and other flexible loyalty solutions.

Zero‑risk model

Our performance‑based model means no upfront costs—and all revenue flows directly to you.

Solutions

Deliver incredible passenger experiences while boosting ancillary revenue on every flight.

Premium Upgrade

Enable passengers to bid or purchase a premium seat through a white-labeled user experience. As the most widely adopted upgrade solution in the industry, Premium Upgrade drives high-margin revenue for over 80 airlines around the world.

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Seat Blocker

Deliver more elbow room by enabling passengers to block the seat or row next to them. Seat Blocker creates a long-term stream of ancillary revenue from your Economy cabin that will make inventory waste a thing of the past.

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SpeedPass

Give everyday passengers that VIP feeling by offering travelers the option to access priority check-in and boarding, and navigate security stress-free. SpeedPass leverages existing integrations and customer touchpoints to monetize the airport journey.

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Loyalty Currency Retailing

Turn your earn-focused loyalty rewards program into a multi-product revenue driver. Our suite of loyalty solutions drive revenue, boost engagement, and give travelers more ways to reach their next reward, faster.

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Resources

Learn more about Plusgrade solutions

The Plusgrade‑Amadeus global partnership powers ancillary revenue solutions across 40+ airlines and seamlessly integrates within the Amadeus ecosystem.

Learn more